Hair dryer chairs anchor displays that include another interest: pinup models. Neutral walls and floors allow mint and pink paint to pop, whether on furniture repurposed as fixtures or on ’50s fridges that keep gourmet cakes fresh. She used it - along with art and fashion studies in Italy and New York - to design her pet store, both in its original location in 2006 and where it exists today as of January. Michelle carried that passion into adulthood. “The music, colors and glamour were so beautiful, happy and interesting to me.” Favorite gift that day? A Chubby Checker record. The theme of her 13th birthday party? The 1950s. Michelle was born in 1975, but as a child she obsessed over an earlier decade. They combine to win the 2018 PETS+ America’s Coolest Store title. That philosophy - developed over years working in the fashion retail and amusement park industries - informs Michelle’s Bow Wow Beauty Shoppe in San Diego, CA. “All of the stores I treasure also have an amazing ambiance.”
“A business shouldn’t just be a place to buy things,” she says. LEEL MICHELLE BELIEVES in creating an experience for her customers.
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